Winning at Universal Design Doesn’t Have to Be Risky
Universal design is a hot topic lately. And smart builders are tuning into this trend and exploring ways to lead out in providing solutions.
The Cost of Complexity
As a homebuilder, how many options do you offer your customers? Probably more than you think. And it’s driving up your costs.
As a homebuilder,...
How Jobs-to-be-done Theory Helps Builders Do More
The only reason you buy anything is because you hope it'll help you get a “job” done in your life, the first tenet of Jobs-to-be-done Theory.
3 Ways to Use Process Data to Double Profits
Your employees are probably less productive than you think. Not due to your people, but due to your processes.
Your employees are probably less productive...
How to Use Data to De-risk Innovation
For most builder executives I speak with, innovation conjures less-fun adjectives like “uncertain,” “expensive” and “risky.”
When most people think of innovation, they associate it...
Navigating New Business With Data
Builders should think of their business data like flight instrumentation, keeping them in the air and on track to get where they want to be.