Tag: sales and marketing
Your Google Profile Can Put You On the Map
The significance of a Google Profile for your construction business and how it can positively impact overall engagement with your audience.
Marketing in a Challenging Economic Market
Now is the time to reorganize your marketing and sales initiatives to create and implement a new marketing strategy.
Marketing and Sales Opportunities
In today’s building environment Universal Design is now an integral part of the construction process in every segment of the real estate construction industry.
Selling Homebuying Homesite Premiums
Regardless of the market, it is important to provide the homebuyers with their wants and needs when possible.
How Jobs-to-be-done Theory Helps Builders Do More
The only reason you buy anything is because you hope it'll help you get a “job” done in your life, the first tenet of Jobs-to-be-done Theory.
Marketing Mastery
Digital marketing in the building world is the easiest way to gain leads, but it’s not a field of dreams.