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sales and marketing

marketing strategy
Photo: Tommygunzgrafix | Dreamstime.com
Business Development 

Marketing in a Challenging Economic Market

November 10, 2022January 12, 2023 S. Robert August 137 Views 0 Comments fall 2022, real estate, sales and marketing

Now is the time to reorganize your marketing and sales initiatives to create and implement a new marketing strategy. S.

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Universal Design marketing
Photo: Tommygunzgraflx | Dreamstime.com
Business Development Expert Advice 

Universal Design: Marketing and Sales Opportunities

September 6, 2022September 7, 2022 S. Robert August 83 Views 0 Comments sales and marketing, Summer 2022, universal design

In today’s building environment Universal Design is now an integral part of the construction process in every segment of the

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JTBD theory
[Photo: Xtau | Dreamstime.com]
Business Development Business Management Expert Advice 

How Jobs-to-be-done Theory Helps Builders Do More

February 1, 2022November 23, 2022 Daniel Small 250 Views 0 Comments data, sales and marketing, Winter 2022

The only reason you buy anything is because you hope it will help you get a “job” done in your

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B2B print and digital platform
Business Management 

Valuable Information to Help Guide Your 2022 Marketing Strategy

October 22, 2021November 23, 2022 Amy Hamm 142 Views 0 Comments 2022 strategic planning, media kit, sales and marketing

Who we are: Colorado Builder is the only B2B print and digital platform designed to inspire, educate and promote products

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marketing economic downturn
(Photo: Farizun Amrod Saad, Dreamstime)
Business Development Business Management Expert Advice 

Why you shouldn’t stop marketing during an economic downturn

November 27, 2020January 25, 2022 Susan Raisanen 383 Views 0 Comments sales and marketing

It’s tempting to cut marketing budgets during an economic downturn, but things will turn around, and builders need to be

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build a business
(Photo: Ronstik, Dreamstime.com)
Business Development Business Management Expert Advice 

How Building a Business is Like Building a House

April 10, 2020November 23, 2022 Susan Raisanen 853 Views 0 Comments business strategy, sales and marketing

In order to build a business that is highly successful and profitable, you need to develop a business blueprint. Susan

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home building price transparency
Homebuyers won't call you if they can't find basic information on your website. (Photo: Mark Adams, Dreamstime)
Business Development Business Management 

500,000 reasons you should talk about cost on your construction website

January 13, 2020January 15, 2020 Danielle Henslee Fauteaux 624 Views 0 Comments lead generation, referrals, sales and marketing

Builders who shy away from cost transparency online risk turning away qualified leads and big bucks.

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Capital and Finance Expert Advice 

Make 2020 Your Year for Marketing Success

December 31, 2019November 23, 2022 Susan Raisanen 874 Views 0 Comments goal setting, sales and marketing

When you have historical data, your goals-based marketing efforts can be much more intentional and predictable. Susan RaisanenSusan Raisanen is

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Increase remodeling profits through sales and marketing
Often, sales and marketing are on opposite sides of the building. (Photo: Mark Herreld, Dreamstime.com)
Capital and Finance Expert Advice Remodel 

Increase remodeling profits by managing leads properly

October 15, 2019November 23, 2022 Susan Raisanen 957 Views 0 Comments remodelers, sales and marketing

A large part of the reason businesses are successful is because they have systems in place. Susan RaisanenSusan Raisanen is

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Annual Parade of Homes showcases
Showcases bring a lot of creativity and ideas to the marketplace. (Photo: JUMA Homes)
Community Outreach Expert Advice The Homebuyer 

Turn home tours into home sales

October 4, 2019January 25, 2022 Michael Beninati 685 Views 0 Comments real estate, sales and marketing

Home Builders Association chapters throughout the state are wrapping up their annual Parade of Homes showcases. Michael BeninatiMichael Beninati is

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Winter 2023 Colorado Builder
Colorado Builder
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Expert AdviceView All

Custom Installed vs. DIY Home Technology
Design Expert Advice Technology 

Custom Installed vs. DIY Home Technology

January 24, 2023 Andy Cochran 0
Female Influence Benefits Construction Industry
Business Management Expert Advice Industry and Economy 

Female Influence Benefits Construction Industry

January 24, 2023 Eric Hanson 0
Spend Some Time Sharpening Your Ax
Expert Advice Legislation and Regulation 

Spend Some Time Sharpening Your Ax

January 24, 2023 David McLain 0
Women Adding Value to the Construction Industry Every Day in Every Way
Business Management Expert Advice 

Women Adding Value to the Construction Industry Every Day in Every Way

January 23, 2023 S. Robert August 0

Latest Posts

Women in Green Construction: Promoting a Sustainable Career
Green Building Labor and Safety 

Women in Green Construction: Promoting a Sustainable Career

February 2, 2023 Heather Benjamin 0

Despite multiple challenges for the industry, construction is still very active, and there aren’t enough skilled workers to fill the jobs. Heather

Three Ways Rangeline Homes Builds Better
Materials 

Three Ways Rangeline Homes Builds Better

February 1, 2023 Sean O'Keefe 0
The Number of Women in Construction is Growing–Albeit Slowly
Industry and Economy 

The Number of Women in Construction is Growing–Albeit Slowly

January 27, 2023 Valarie Johnson 0
Custom Installed vs. DIY Home Technology
Design Expert Advice Technology 

Custom Installed vs. DIY Home Technology

January 24, 2023 Andy Cochran 0

Digital Magazine

Winter 2023 Colorado Builder

Recent Posts

  • Women in Green Construction: Promoting a Sustainable Career
  • Three Ways Rangeline Homes Builds Better
  • The Number of Women in Construction is Growing–Albeit Slowly
  • Custom Installed vs. DIY Home Technology
  • Female Influence Benefits Construction Industry

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